Have you ever wondered how top-performing companies are using data analytics to stay ahead? The new 2015 State of Analytics report from Salesforce offers valuable insights into how successful companies use data analytics to drive future growth strategies, increase operational efficiencies, and improve the customer experience.
Compiled from responses from over 2000 business leaders across the globe, the report highlights areas where businesses are finding the most value from its analytics tools as well as some common pain points for businesses struggling to make sense of the increasing amount of available data. For example, one of the challenges most often reported by business leaders is the time it takes to manually compile data from multiple sources into spreadsheets. In contrast, a winning strategy reported by top-performing companies is the use of automated analytic tools that offer access to their data in real time on mobile devices.
Learn more about the state of analytics for business today by reading the entire report here.