Groupon Implements NetSuite to Automate Global Operations

How does a company become a disruptor? Groupon’s Joe Del Preto gives some pointers in an interview with NetSuite. In the Interview, Joe tells how implementing NetSuite as Groupon's enterprise resource planning (ERP) solution has improved both the company's global operational efficiencies and helped to harness more robust analytics capabilities. He explains, "We needed a system that you can deploy in all these different places with ease. Groupon has very small dollar transactions, so we have massive amounts of data. We need to be able to take that data and use it to make good business decisions because buying behaviors, what deals people like, all this information is important to us."

Check out the rest of the interview with Joe Del Preto here.